Organic food: seniors are France's biggest market, not its last
Contrary to the cliché of seniors stuck in their habits, people 50+ account for €43 billion in French food retail, with 66% buying organic.
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A hub built on verified data, not soundbites: what studies actually say about today's seniors, sources included — no number without a link to the original study.
Contrary to the cliché of seniors stuck in their habits, people 50+ account for €43 billion in French food retail, with 66% buying organic.
Read →70% of French seniors have traveled in the past two years, with an average annual travel budget of €2,230 — ahead of the 35-59 age group and well ahead of 18-34 year-olds.
Read →Stubborn cliché: seniors would have moved on from love. A Domitys × Ipsos survey says the opposite — 85% of people 50 and older still firmly believe they can fall in love.
Read →The sedentary-senior cliché doesn't hold up against the French Hiking Federation's own numbers: of its 245,000 members, half are 60 to 69, and another 29% are 70 or older.
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